Earthman Herbals official logo

EARTHMAN HERBALS COMPANY

“Good for You, Good for Life.”

Master Business, Product, Publishing, Media, Communications & Distribution Overview

Phone: 1-647-720-9202 · info@earthmanherbals.health

1. Corporate Structure

Entity / DivisionRole in the network
Earthman Herbals CompanyPrincipal public-facing brand for natural food products, herbal education, products, publishing, apps, membership and community.
Global-Exchange R&E Corp CanadaCorporate division/parent structure identified in current Earthman materials.
DMC CommunicationsDirect Marketing & Communications; independent marketing and advertising communications function.
BMC CommunicationsManagement and operations communications contact hub for agents, contracts, transactions and website matters.
Earthman Herbals Company Sierra Leone 🇸🇱Divisional operations for herbal products processing, packaging, distribution and agricultural development covering coffee, teas, herbs, spices and natural foods.
The Fifth ElementWeekly media production: four permanent hosts plus one rotating Fifth Element guest.
Earthman Herbal Health MagazinePrint/digital publication, advertising, promotions and distribution platform.

2. Digital Platform

Website

Promotional front page with softer herbal café/kitchen/store/community presentation and dropdown navigation.

Open Website

Herbal Health App

Connected botanical education and traditional-use reference with cross-referencing.

Open App

Book App

Earthman’s Journey companion, Second Edition structure and connected plant library.

Open Book App

Campaign App

Book launch and weekly promotional campaign structure.

Open Campaign App

CRM / Admin

Products, customers, agents, locations, pages, services, links, media and activity controls.

Open CRM

Membership

Free member access, gift-card information and paid-subscription package savings.

Membership

3. Product & Botanical Catalogue

The current production site contains a live product API and a live botanical API. The Herbal Health App is designed to cross-reference botanical records by scientific name, topics and traditional-use tags.

AreaCurrent connection
Botanical API/api/plants — active
Product API/api/products — active
Master plant dataFive packed plant-master data files plus application dataset
LabelsApproved master visual structure retained; barcode/QR areas maintained for production completion
Natural Food ProductsNFP terminology retained for appropriate product materials

4. Publishing & Media

Earthman’s Journey

Second Edition book project with Jamaican/Caribbean heritage, Ghana/Africa botanical material, Mary Seacole section, references and indexes.

The Fifth Element

52-week production and promotional framework; Dr. Celeste, Paul Hay, Hilton Milan and Empress Divine as the four permanent hosts, with a rotating guest.

Magazine

Print and digital publication with advertising, promotional offers and distribution through stores, medical facilities, doctors’ offices, naturopathic clinics, pharmacies and other approved outlets.

5. Fifth Element Sponsorship

Core broadcast structure: approximately 50 minutes of editorial programming plus a 10-minute advertising, promotional and brand-promotion segment, creating a 60-minute broadcast option.

Promotional formats include host reads, product features, brand stories, offers/CTAs, sponsored segments and appropriately disclosed endorsements.

Sponsorship Package52-Week Plan

6. Magazine Advertising & Distribution

Suggested issue price: $10 CAD per issue, with the U.S. equivalent established at point of sale based on the applicable exchange rate.

Distribution targets include stores, medical facilities, doctors’ offices, naturopathic clinics, pharmacies, health/wellness outlets, agents, events and other approved outlets.

Advertiser introductory coupons can provide 10–20%, 25–35% or up to 50% off, subject to advertiser approval and funding.

Magazine Media Kit

7. Communications

DMC: Direct Marketing & Communications, a division of Global-Exchange R&E Corp Canada.

BMC: management and operations communications hub.

Phone: 1-647-720-9202

Earthman: info@earthmanherbals.health

Globex: globexresource@gmail.com · info@glogexworld.ca · ceo@globexworld.ca

Sierra Leone divisional contact: Fascia Yagbe · +232 763 16368 · #17 Kowa Drive, Regent, Freetown, Sierra Leone

DMC ProfileBMC Contact Hub

8. Healthy Tea Service, Grocery/Natural Foods Delivery, Meat Packing, Agent Network & Location Stores

Globe Express: Dedicated international shipping, procurement, pickup, delivery and fulfillment logistics company attached to Earthman fulfillment contracts. The Globe Express fulfillment bridge is active for eligible Earthman orders and is reinforced through the CRM logistics link and fulfillment backend.

Regional Grocery & Natural Foods Delivery: city and regional delivery to participating grocery and natural-food stores and customers through approved Earthman and partner delivery operations.

Full Meat Packing Service: coordinated through qualified participating processors and suppliers, subject to applicable inspection, food-safety, licensing, packaging and cold-chain requirements.

Open Operations Plan November 1 Press Release

The Healthy Tea service is designed for offices, home offices, cafés, restaurants, hotels, corner/convenience stores, cafeterias, kiosks, shopping malls/centres, mobile cafés, concession stands, grocery/partner stores and institutional locations.

Working commercial assumptions: 100 starting establishments; 25 additional establishments per month as the base growth target; up to 50 per month as an aggressive marketing upside. The current office/home-office sign-up planning target is $1,000, with $750 setup/installation and a refundable equipment deposit noted separately; the final invoice must reconcile the stated components before publication. Delivery charges are additional. Equipment deposits are refundable after pickup/return where equipment is undamaged and subject to written terms.

Agents may generate locations through direct promotion, social media, QR codes, Earthman app sharing and approved referral links. The standard planning assumption is a 5% residual on qualifying customer reorders that are properly tracked to the originating/servicing agent.

Healthy Tea ServiceAgent Portal

9. Tokenization, Asset-Backing & Legal Working Notes

Qualifying Earthman projects may be designed around an asset-backed tokenized participation framework. The planning model is to associate proposed digital units with identified projects and designated business assets, supported by an asset-coverage register and documented valuation.

Important: “Asset-backed” is a business-planning description; “secured” should only be used after a legally enforceable security interest or equivalent collateral arrangement has been established and perfected. Token rights, transferability, in-network use, redemption/cash-out, custody, disclosure and investor eligibility require appropriate Canadian legal, securities, tax, payments and AML/KYC review.

Current market observations should remain clearly separated from management assumptions and future targets. Toronto’s 2021 Census profile reports 1,308,110 employed people in the Toronto census division, including 649,185 with a usual place of work and 510,240 working at home, supporting the rationale for both workplace and home/home-office service channels. citeturn0search0turn0search13

Tokenization & Legal NotesInvestment Opportunities

10. Master Print Package

This overview is the control sheet for future print and digital packages. Category packages should be maintained separately for: corporate/communications, products/catalogue, labels/packaging, herbal library/app, book/publishing, campaign, Fifth Element production, sponsorship/advertising, magazine/media, membership/gift cards, agents/distribution, supplier/partner communications and CRM/admin.

Use the current approved Earthman Herbals visual identity and label master structure consistently across print materials.

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